Jeff MatthewsMar 9, 20173 min readIf Donald Trump Ran a Publicly Traded Restaurant Chain The CEO Might Sound Like ThisYou’d be forgiven if, after hearing the CEO of Chipotle describe its first ShopHouse Asian Kitchen restaurant concept that was opened in...
Jeff MatthewsNov 25, 201624 min readShazam! From The Boss to The King to John & Paul (but not George or Ringo), Not to Mention Jes2016 Editor’s Note: The switch to all-holiday music has started, and while we have not heard much new, it has, so far, been mercifully...
Jeff MatthewsOct 18, 20164 min readSo Is Chipotle “Buzz-worthy” or “Meh”? The Texas Alcoholic Beverage Commission Says “Meh.”
Jeff MatthewsJun 14, 20165 min readMattress FireBack in May—that’s less than two months ago—the Chief Marketing Officer of Mattress Firm (ticker: MFRM; Tangible Book Value Negative...
Jeff MatthewsMay 23, 20164 min readWell That Was a Shack-ingly Brief RunIn the world of Shake-Shack, everything is about “The Shack.” Where most restaurants report “same-store sales” and “store-level...